Archive for February, 2011

Facebook Update…

A few weeks ago, we noticed a BIG change to the business pages.  How are we all feeling about this change now?  Are you used to it, love it or hate it?  Well, Facebook announced yesterday that the default tab view is now set to 8 tabs.  This was set to 5 and people were not pleased that their fans had to click the “more’ link to view the rest of the tabs, which some are customized.   I mentioned when I first broke the news of facebook changing business pages to look more like profile pages that they would be making some changes before March 10th.  As we all know by now, nothing is ever set in stone with Facebook and to be a great marketer on social media, it’s better to roll with the changes in a positive light than a negative one and openly complain about it via status updates.  All that does is show your fans and your connections that you aren’t a true social media pro.  I would recommend never voicing complaints about a product you are using to market your business via the product itself.

Another thing I would like to touch on this morning is Facebook Profile Pages vs. Facebook Business Pages.   There is nothing that bothers me more than when I search for a business on facebook and it’s a PROFILE PAGE instead of a BUSINESS PAGE. #1, you are not allowed to promote business via a profile page. Sure you are getting away with it now, but when facebook catches you, AND THEY WILL, your profile page will be shut down!   and #2, (I find this to be the MOST important reason NOT to create a profile page for your business) I have to send a friend request and then WAIT for you to approve before tagging you in a status update, this SLOWS down the “viral marketing” speed, which is why you wanted your business to go on facebook in the first place, right? If you are paying someone to do this for you, STOP NOW and get in contact with me! If you have a profile page for your business and have NO idea where to even begin switching over to a business page, contact me now!  Set up a consultation BEFORE facebook catches you and shuts down your page.  Starting all over from scratch on facebook is the biggest headache.  I’ve seen friends of mine go through this very thing.  It’s NOT fun!

Contact me today to find out more about how I can help you!

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Managing facebook business pages are getting easier and easier for page admins!   A few new upgrades are as follows:

You can now navigate and interact with other areas of Facebook as your Page. This means you can choose to receive notifications about fan activity, Like and comment on other Pages as your Page, and get your own News Feed where you can engage with the latest and most important news from other Pages you like. 

If you weren’t a fan of Facebook removing the Suggest To Friends way to share your page, now you can have some of the same benefits as profile pages.  On your facebook business page, you can now feature photos of your Page’s most recent experiences at the top of your Page. You can highlight other Pages you are connected with as well as the people who are managing your Page.   

Finally, the “Everyone” filter on the Wall provides a new way for people to see the most interesting posts first. We’ve also created a place for people to discover the friends and interests they have common with your Page.  

You can upgrade your Page starting today. To begin, take a live Tour of the new features. For more details and support, please visit our Pages Guide in the Resource Center and Help Center.

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